It’s hard to put a price on something so precious, but let’s be real. Babies are expensive.
Lucky for us, October Prime Day has officially kicked off. Parents know the drill. When a sale strikes, we jump, and that’s exactly why my eyes will be glued to my screen for the next 48 hours. This year, Prime Big Deal Days will run from Oct. 8 to 9, which means Prime members will have two full days to take advantage of deep discounts and free same-day and two-day shipping on baby essentials.
As a shopping writer and new mom-of-one, I’ve learned a few lessons in the realm of baby-rearing and what I’ve dubbed baby-budgeting.
Here’s a big one: skip the splurges (they’ll grow out of them), stick to the basics, and buy things when they’re on sale.
It’s for all these reasons and more that Amazon Prime Day remains my favorite time to stock up on essentials across some of my favorite tried-and-tested brands like Frida, Graco, Ergobaby, Pampers, and more.
Below, I’ve rounded up the best deals across several categories; from postpartum recovery kits to hands-free breast pumps, jogging strollers, bouncers, onesies, potty training toilets, and diapers galore. Everything on this list has made the cut for a reason – whether I’ve tested them myself, or the deal is simply too good to pass up.
Plus, adding one of many robot vacuums we found on sale is not a bad idea to give you one less chore around the house so your attention is focused on baby.
Don’t miss our guide to the 100+ biggest deals to shop at October Prime Day.
Read on to shop the best Amazon baby deals and toddler deals by brand or category, and be sure to check back for live coverage of the best sales of Prime Big Deal Days 2024.
Top baby brands running sale during Prime Big Deal Days
- Frida
- Graco
- Britax
- Evenflo
- UPPABaby
- Ergobaby
- Pampers
- The Children’s Place
- Maxi-Cosi
- Hello Bello
- Gerber
- Momcozy
- Delta Children
Top Amazon Prime Big Deal Days Baby Sales
Car seats and strollers | Baby and mommy essentials | Monitor deals | Baby diapers and wipes | Baby clothes | Toddler deals
Prime Day Car Seats and Strollers Deals
UPPAbaby Vista V2 Stroller
I’ve tested many strollers in my tenure as a shopping reporter and new mom, but I’ve never gotten my hands on the acclaimed UPPABaby Vista V2. While a splurge, this stroller is all the talk of the town — known for its simple yet sleek build, ample storage space, and convertible modes for up to three kids.
Britax Willow SC Infant Car Seat
The Britax Willow is another top contender in the car seat category. While it has a lower weight limit than the Graco Extend2Fit, it does satisfy all the safety requirements and comes in a range of stylish colors that parents love.
Baby Trend Expedition Jogger
It’s hard to find the time to work out when you’re a new parent, which is why a sturdy jogging stroller is a great investment. This one features a lockable front swivel wheel for ease of maneuverability, all-terrain bicycle tires, plus a convenient parent tray for snacks!
Graco SlimFit 3-in-1 Convertible Car Seat
Graco is one of the best-known brands for strollers and car seats, and the SlimFit 3-in-1 is probably their most-loved model. This sturdy seat has wracked up 50,000 Amazon reviews, with thousands raving about the compact construction and adjustability.
Mompush Wiz 2-in-1 Convertible Baby Stroller with Bassinet Mode
It’s hard to go wrong with a stroller that easily transforms as your baby grows. With the Mompush, you can take this buggy from a basic stroller to an infant bassinet in minutes. The full-recline option makes a perfect spot for napping.
Graco Extend2Fit Convertible Baby Car Seat
Over 70,000 parents have reviewed the Graco Extend2Fit car seat and it boasts an average rating of 4.8 stars, which is an impressive measure for any baby product. The major selling point for this one is the fact that it should last years. It can be used front or rear-facing and is suitable for up to 50 pounds.
Graco Grows4Me 4-in-1 Car Seat
The Simply Safe Adjust Harness System grows with your child. It has a 10-position adjustable headrest, which ensures a perfect fit as your child grows. Not that you were worried but it also has 6 different reclining positions to make sure your child is comfortable.
Baby Trend Expedition 2-in-1 Stroller Wagon PLUS
If your baby has been attempting to wiggle out of their stroller, it may be time for a wagon. This option of Baby Trend is built for all your adventures, featuring plush seat cushioning that can be transformed into a lie-down mat and a flip-over basket that can be used at the front or back of the wagon.
Evenflo Slim 2-in-1 Rotational Car Seat with SensorSafe
Though a bit more expensive, the Evenflo Gold Revolve360 still deserves a spot on the list as the one most worth the splurge. The one-hand, 360-degree rotation makes it a breeze to get your child in and out of the car, which means less straining and heavy lifting for new parents.
Dream On Me Vista Moonwalk Baby Stroller
If you’re not sold on the fancier feature-heavy strollers, but also don’t want something that looks like it will fall to pieces the second it hits the ground – I suggest the Dream on Me. This budget-friendly stroller folds down, comes with a full-size canopy, and weighs only 13 pounds.
Prime Day Deals on Baby and Mommy Essentials
TODALE Baby Playpen for Toddler
The TODALE Large Baby Playpen offers a secure and engaging environment for your little ones, allowing them to explore and develop their mobility while keeping them safe from hazards. With parents free to attend to other tasks, this playpen encourages independent play for babies aged 6 months to 2 years. Measuring 50 by 50 by 27 inches, it provides lots of space for toddlers to stand and walk comfortably, making it an ideal indoor or outdoor play area.
Frida Baby NoseFrida SnotSucker Nasal Aspirator
The Fridababy NoseFrida Nasal Aspirator is a must-have for parents, designed to provide quick and gentle relief for your little one’s stuffy nose. Its unique design keeps things sanitary with disposable hygiene filters, making it both effective and safe. Shop other Frida Baby favorites on sale, including the 3-in-1 Infrared Thermometer, 3-in-1 Cool Mist Humidifier, and even the Baby Essentials Kit, during Prime Big Deal Days.
Frida Mom Pre-Packed Hospital Bag Essentials
There are several items that should be in your hospital bag checklist, but the best way to streamline your packing is to bundle. I stocked up on a range of Frida products, and this recovery kit is the best-all-in-one for your buck. It’s packed with all the essentials: instant maxi pads, perineal healing foam, pad lines, and a peri bottle.
Hatch Rest Baby Sound Machine, Night Light
I was gifted the Hatch light shortly after giving birth, and I can’t stop telling everyone how much it’s worth it. This small, but mighty device offers light and sound pairings to help your baby wind down at night, and believe me when I saw both you and your baby will be sleeping better once you start using it.
Munchkin PAIL Diaper Pail Baby Registry Starter Set
Don’t worry about smelling dirty diapers again. The Munchkin PAIL is a new parent’s best friend. The patented self-sealing system keeps odors contained whether the lid is open or closed, so your nursery smells fresh all day.
Ergobaby Evolve 3-in-1 Bouncer
Few bouncers are comparable to the Ergobaby Evolve. The three-in-one design offers three heights to grow with your baby, starting with cradling a newborn, rocking and soothing, and then converting upright into a toddler chair for reading and playing. There’s no nee to fret over spills and messes —the seat cover is removable and washable.
Portable Diaper Changing Pad
As a new mom, I’m all about things that make my life easier. You never know when you’re going to need to act fast and this waterproof changing pad could seriously save the day when diaper duty calls. There’s even a well-placed pocket for wipes, so you won’t have to go looking!
PIGLOG Baby Play Mat
If you’re baby just started crawling, it’s time to find the perfect mat. This foldable mat provides great protection from hard floors and sharp objects. It’s thick and sturdy. Not to mention, it features a lovely double-sided, reversible design for sensory learning.
Graco DuetConnect LX Seat & Bouncer
The removable swing seat conveniently transforms into a portable bouncer, featuring easy-to-grab carry handles to make it easier to carry around home.
Ergobaby Embrace Cozy Newborn Essentials Baby Carrier Wrap
Slash 40% off the Ergobaby Embrace carrier. Wraps can be confusing and uncomfortable, this was one of the few baby carriers I managed to put on by myself. It’s simple, lightweight, breathable, and adjustable to a variety of body types. Best of all, it folds up easily so you can throw it in the bottom of a diaper bag when you’re on the go!
NUK Comfy Orthodontic Pacifiers
With over 30,000 reviews on Amazon, we know babies love these pacifiers. These are sized and shaped just for newborns, made with 100% medical-grade silicone, and color-coded so they are easy to find and keep track of. Parents say these are “definitely worth the money,” and at just under $7 on Prime Day we agree.
Willow Go Hands-free Breast Pump
I’ve seen moms get into Facebook fights over the Willow Go Hands-free Breast Pump. This is one of the most popular, expert-recommended breast pumps on the market. It offers hospital-grade suction, no clunky cords are involved, and it connects with an app where you can adjust your suction and track your input.
RUVALINO Diaper Bag Backpack
Diaper bags are great, but let’s face it — parents don’t always have the hands to carry them. The Ruvalino backpack has all the bells and whistles of a typical diaper bag, without the hefty price tag. It’s got plenty of pockets for bottles, toys, diapers, snacks and more. Plus, it’s marked down over 50%.
Desitin Daily Defense Baby Diaper Rash Cream with Zinc Oxide
Diaper cream might not be the first thing on your wish list, but it’s certainly essential. Desitin was the first brand my daughter’s pediatrician recommended, and it’s done its job swimmingly. I recommend stocking up while it’s on sale and keeping a tube in every room in the house.
Frida Mom Nursing Pillow
If you’ve embarked on a breastfeeding journey, this c-shaped baby feeding pillow will quickly become your best friend. Take it from me: those middle-of-the-night wakeups are not easy, and having a cushioned backrest to help position your baby will make all the difference in getting a good latch. Pair this with a lactation massager to make your breastfeeding sessions that much easier.
Boudreaux’s Butt Paste Maximum Strength
I learned this lesson quickly. Every new parent needs plenty of butt-paste on deck. This maximum-strength formula is clinically tested and formulated with zinc oxide to fight against the worst cases of diaper rash. The Boudreaux brand gets plenty of love on Amazon, so we’re excited to see it marked down.
Momcozy Breast Pump hands-ree M5
Leave it to Momcozy to make a breast pump that real moms love. It’s only 2/3 of the size of a typical pump, but some say it’s up to twice as efficient. The pump mimics the shape and sucking of a baby’s mouth to promote milk flow and secretion. Minimal parts mean it’s much easier to clean, too!
Royal Angels Baby Nail Trimmer
Baby manicures can be nerve-racking. Especially, for fussy little ones that can’t hold still. This electric file is easy for parents and babies. It’s designed to safely and quickly trim and polish tiny nails, and the whisper-quiet motor is a major plus.
hiccapop Pack and Play Mattress Pad
The hiccapop Pack and Play Mattress Pad adds an extra layer of comfort to your little one’s playpen, offering nearly 2 inches of thick, plush support for naps or playtime. Its washable cover and convenient carry bag make it perfect for parents on the go, ensuring easy cleanup and portability.
Cosco Simple Fold High Chair with 3-Position Tray
The Cosco Simple Fold High Chair makes mealtime a breeze with its compact design and 3-position adjustable tray, perfect for growing little ones. Its easy fold feature allows for quick storage and portability, making it a convenient choice for busy parents.
Comfy Cubs Muslin Baby Bibs, Drool Bibs
Let this cute bib catch the mess so your baby’s cute onesies don’t have to. These highly-absorbent muslin cotton bibs are gentle and soft on babies’ delicate skin, and super easy to wash. Choose from a variety of colors, and four or eight.
Frida Baby 3-in-1 Cool Mist Humidifier for Baby with Diffuser + Nightlight
With dry winter nights ahead, you may want to consider a baby humidifier to make breathing more comfortable. This one runs for up to 24 hours, and the mist-maker is adjustable so you can choose the strength level of your steam. Another great bonus — it works as a nightlight too.
Prime Day monitor deals
Owlet Dream Sock
Here’s another essential I don’t think I couldn’t live without. The Owlet Dream Sock tracks everything from your baby’s pulse to oxygen levels, wakings, and other sleep trends in real time. As an anxious new mom, this was one of the few items that gave me a sense of relief. For $75 off, there’s no better time to buy it.
HelloBaby Baby Monitor with Camera and Audio
Never miss a moment or a good deal! HelloBaby’s top-rated baby monitor is $30 off for Prime Day. Customers say the night vision is precise and the long-lasting battery makes it possible to use for several nights in a row. Parents love the peace of mind that comes with the fact that it does not require wifi to operate.
Baby Monitor with Camera and Audio, Video Baby Monitor
The baby monitor offers crystal clear audio and video, providing real-time footage and sound so parents can closely observe their little ones. Its exceptional image quality allows caregivers to see every detail, ensuring they never miss a moment. With the latest 2.4GHz FHSS technology, the monitor establishes a secure and stable connection without the need for Wi-Fi or app pairing, safeguarding your baby’s privacy from potential hackers.
Prime Day Deals on Baby Diapers and Wipes
Hello Bello Premium Diapers
Diaper duty with some fun designs! Hello Bello makes girl and boy diapers with surprise patterns, which aren’t just stylish, but also more affordable during Prime Day. If your kiddo is always running around the house in a diaper — they might as well look good doing it!
Huggies Natural Care Sensitive Baby Wipes
Huggies was not playing around with the natural care wipe line. These wipes are thick and durable, and provide an effective clean without causing any irritation. I also appreciate the fact that the easy-clasp dispenser keeps them from drying up.
Pampers Pure Protection Diapers
These plant-based diapers offer up to 100% leak protection while nourishing your baby’s skin with a shea butter-infused liner. They’re free of fragrances, parabens, latex, and elemental chlorine, providing trusted, safe ingredients. Hypoallergenic and now twice as soft as before, they’re gentle on your baby’s delicate skin.
Pampers Swaddlers Diapers
I’ve tested a few diaper brands over the last year. Pampers stood out from the start. Not just because it’s a name brand, but also because all the parents I’ve ever spoken to say they’re exceptionally absorbent, and I can attest to this. I’ve noticed far fewer blowouts with Pampers, and the wetness indicator is very easy to spot.
Prime Day Baby Clothes Deals
Cute Baby Snowsuit
Keep your baby warm, cozy, and cute this winter. This windproof jumpsuit is loved by parents for its snap closure, cuffed pockets, and bear-ear hood. It’s available in eight colorways, so you can find the one that speaks to your little one’s style.
The Children’s Place Baby Family Matching
For a holiday family-matching moment (hello Christmas cards!), look no further than The Children’s Place. This apparel brand has knocked it out of the park with its cheerful pajama designs that start with newborn sizing and go all the way up to XL adult. Most pieces are already reasonably priced, but with the added Prime Day discount, you’ll have no excuse but to buy a set for the whole family.
Gerber Baby 12-pair Sock Bundle
If you thought you had a habit of losing your own socks, just wait until you have a baby. Teeny-tiny socks always seem to find their way out of the sock drawer, which is why a Prime Day deal on a sweet Fall sock deal can not be missed.
LA ACTIVE Non Slip Grip Ankle Boys and Girls Socks
You can never run out of white socks. These anti-slip baby socks are designed for toddlers and have extra-strength grippers on the bottom.
The Children’s Place Baby Puffer Jacket
It’s getting chilly outside, which means it’s time to add a wind and weather-resistant jacket to your baby’s closet. This one is marked down 44% and comes in a range of stylish colors like bright red and navy blue. What’s not to love about it?
Gerber Unisex Baby Plushy Soft Hooded Animal Character Bathrobe
I may have prefaced this roundup by recommending to stick with the basics, but if there is anything extra to add to your cart it’s something oh-so-cute that is also under $10. Cue the baby bathrobe. There are photoshoots bound to happen.
Gerber Unisex-Baby 8-Pack Short Sleeve Onesies Bodysuits
As adorable as baby clothing is, the fact of the matter is that it doesn’t last forever. Babies grow like weeds, which is why I decided to bundle up and purchase most of my daughter’s clothing from Gerber. The fabric holds up well in the wash and the buttons clasp easily for quick changing.
Toddler Deals
Bentgo Kids Bento-Style 5
Forget soggy lunch sacks, Bento boxes are all the rage and we’re happy to get behind it. The best-selling Bentgo keeps meals fresh and mess-free with separate compartments and a tight leak-proof lid. Latches are kid-friendly and easy to open and close, and of course, you can choose from a variety of colors.
KOKODI LCD Writing Tablet
Hello, road trip essentials! Parents are racing for these doodle boards. Over 6000 have been purchased on Amazon in the last month alone, which is a testament to the fact that parents and little budding artists love them.
Frida Baby 3-in-1 Grow-With-Me Toddler Potty Training Toilet
Enter the potty party! Toddlerhood means it’s time to get to business, which is why we recommend the Frida Baby 3-in-1 Grow-With-Me Toddler Potty Training Toilet that fits on top of most adult toilets. This little potty becomes a toilet topper and step stool when they’ve graduated to the grown-up toilet. The seat is soft and sturdy, too.
FanttikRide 12V 7Ah Licensed Mercedes-Benz G63 Ride on Car
Imagine your toddler pulling up in a glitzy black Benz. If your unlicensed driver is looking for high performance, and you’re looking for high safety, look no further than this remote-controlled eclectic car. This would make a fantastic Christmas present, just saying.
CamelBak eddy+ Kids Water Bottle with Straw
Kids are uber-picky about their water bottles, but Cambelbak is a consistent top choice. This one is leak-proof when closed and spill-proof when open. It also comes in various adorable designs, like sharks, unicorns, and more.
MORENDL Baby Sock Shoes Toddler Walking Shoes
Admission: I’m currently adding these to my own cart. My daughter has just transitioned from the waddling stage to fearless running, and she needs as many grippy shoes as she can get. These have a sock-like textile to make them comfy and flexible, which is essential for little toddlers who are always trying to pull their shoes off (if you know, you know).
Amazon Fire 7 Kids Tablet
Fire tablets are wonderful for entertainment, but they’re also great for parents. If you’re worried about your kid’s eyes getting glued to the screen — don’t be. Parents can easily set limits and filter content based on their kid’s ages. For me, this is probably the biggest-selling feature of the Fire Tablet.
Kids Snuggly-Soft Sherpa Chair
Meet your toddler’s new throne. Your little prince or princess is going to adore this so much that we suggest saving it for a special occasion. The perfectly-sized plush sherpa chair is cuddly-soft, making an idea; little reading nook or nap spot.
Montessori Kitchen Tools for Toddlers-Kids Cooking Sets
There comes a point when your kiddo is going to want to join you in all your meal prep and holiday cooking, and when that time comes, there is no better investment than a toddler-safe cutting board and knife set. It even comes with a sandwich cutter and veggie peeler. Plus, it’s easy to wash too!
Your October Prime Day FAQs, answered
What is Prime Big Deal Days (aka October Prime Day)?
Prime Big Deal Days is an Amazon-hosted sale event exclusive for Prime members. It’s similar to Amazon Prime Day, offering a wide range of deals and discounts on various products, and spanning two days annually in October.
How long does October Prime Day last?
The sale runs just 48 hours, beginning at 12 a.m. PT on Tuesday, October 8, through 11:59 p.m. PT on Wednesday, October 9.
When does October Prime Day end?
October Prime Day ends October 9 at 11:59 p.m. Pacific time, so east-coasters have until about 3 a.m. on October 10 their time to shop the deals.
When is the next Prime Day?
Already wondering when the next Amazon Prime Day is? Prime Day takes place in July each year. While Amazon hasn’t confirmed the dates for Prime Day 2025, it’s safe to assume it will take place in mid-July — similar to previous years.
Do you have to have Amazon Prime for October Prime Day?
While Prime members can take full advantage of Amazon Prime Day (plus all the benefits of the subscription), interested shoppers can grab a 30-day free trial to enjoy Prime Day with no strings attached.
What are the best October Prime Day deals?
From reporting on Amazon Prime Day throughout the years, we can tell you for certain that it’s the ideal period to upgrade to Apple’s latest AirPods, restock some new kitchen items and comb through the massive catalog of Amazon best-sellers.
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Why Trust Post Wanted by the New York Post
This article was written by Miska Salemann, New York Post Commerce Journalist. As a Gen Z first-time mother of one, Miska tests baby, maternity and postpartum products ranging from stylish new kids clothes to long-trusted diaper brands with her daughter. She evaluates baby- and mom-approved products for practicality and quality, and consults medical and parenting experts to weigh in on safe ingredients, usage and more. Before arriving at the Post, she covered the lifestyle and consumer verticals for the U.S. Sun.