The holiday shopping season has begun and several retailers, including Target, have already kicked off some spectacular Black Friday deals in the lead-up to the annual shopping event. Some of the best discounts we’re currently seeing extend to wearables like the Apple Watch Series 8 ($389) and wireless earbuds like the Beats Studio Buds ($99.99), as well as TVs like Vizio’s 50-inch M6-Series QLED (now $349.99). You can even take advantage of a buy two get one free sale on physical copies of video games, which includes new titles like Call of Duty Modern Warfare II and Mario+Rabbids: Spark of Hope.
Here, we’ve collected some of the best discounts you can find at Target, many of which will be available through the week of Thanksgiving and price matched elsewhere. Target also intends to roll out new deals every Sunday so we’ll be updating this page on a weekly basis as new deals and discounts become available. As usual, we’ll make sure to give you a heads-up as to which deals are online exclusives, which is something Target promises for the 2022 holiday shopping season.
The best early Black Friday deals at Target
The best Black Friday Apple deals
While the Apple Watch Series 8 has been available for less, Target is knocking $10 off both the 41mm and 45mm models of the Series 8 in its GPS configuration. Normally $399.99, the 41mm GPS-exclusive Series 8 is on sale for $389.99, while the 45mm variant is down to $419.99 (regularly $429.99).
$389
Apple’s latest smartwatch features watchOS 9, along with crash detection and temperature sensors that enable menstrual cycle tracking — something you won’t find on any other model.
$419
The latest Apple Watch Series model looks a lot like the prior Series 7 but now features car crash detection and a temperature sensor.
Apple’s second-gen AirPods are on sale for just $119.99 instead of their usual price of $129.99. While the ubiquitous white earbuds are frequently discounted, this sale matches the lowest price we’ve seen for the second-generation model. Read our review.
$119.99
Apple’s second-gen AirPods don’t offer noise cancellation, a wireless charging case, or spatial audio support, but their battery life is good, and they offer good sound quality.
Although the second-gen AirPods Pro have arrived, Apple’s first-gen AirPods Pro remain an excellent pair of wireless earbuds for Apple users thanks to their support for active noise cancellation, Apple’s immersive spatial audio feature, and MagSafe charging. Originally $249.99, you can currently get a pair of the original AirPods Pro at Target for $199.99. Read our review.
$199.99
The last-gen AirPods Pro improve upon the regular AirPods with better sound quality, excellent active noise cancellation, and immersive spatial audio.
Target is selling a four-pack of Apple AirTags for a small discount. Normally $99, you can currently get a bundle of four AirTags for $94.89. The handy, coin-sized tracking devices are small enough to be discretely stashed just about anywhere and make use of Apple’s robust “Find My” network, allowing you to locate your lost valuables with greater ease. Read our review.
$94.98
Apple’s AirTags are unobtrusive, waterproof, and tap into the massive Find My network for out-of-range locating.
The best Black Friday earbud and Bluetooth speaker deals
Sony’s WF-1000XM4 remain our top pick when it comes to noise-canceling earbuds thanks to their superb sound quality, extensive battery life, and multipoint functionality. Right now, you can find the WF-1000XM4 earbuds on sale at Target for $249.99 instead of their usual price of $279.99. Read our review.
$248
Sony’s WF-1000XM4 have some of the best noise cancellation of any true wireless earbuds, and the sound quality is second to none. The earbuds can also now be charged wirelessly and have a new design that’s smaller and rated IPX4.
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The Beats Studio Buds are currently on sale at Target for $99.99 — an all-time low — instead of their usual $149.99. While the Beats Fit Pros are going to be the first option for anyone shopping for Beats earbuds, the Studio Buds still offer solid sound quality at an attractive price point. Read our review.
$99.95
The Studio Buds feature support for iOS and Android, as well as noise cancellation a cozy fit, and good sound quality for the price. They don’t offer the same features as Apple’s iconic AirPods, but their broader compatibility may make them the better choice for you.
The Ultimate Ears Boom 3 Bluetooth speaker is normally priced at $149.99 but is currently on sale for $99.99. Despite being released initially in 2018, we still consider the Boom 3 one of the best waterproof Bluetooth speakers you can currently buy. The Boom 3 can last for up to 15 hours on a single charge, has buttons that are impossible to miss, and features a neutrally buoyant design that allows it to float in water.The best Black Friday streaming device deals
The Roku Streaming Stick 4K from last year is currently discounted to $24.99 at Target, down from its usual price of $49.99. The standard Streaming Stick 4K offers many of the same features seen in the 4K Plus, including support for all your major streaming services, but it only offers private listening through the Roku app, not the remote itself.
$24.99
The Roku Streaming Stick 4K supports all the major streaming services as well as HDR10 Plus and Dolby Vision. It is also compatible with all three voice assistants: Siri, Alexa, and Google Assistant.
The Amazon Fire TV Stick 4K is also on sale for $24.99 at Target, which is 50 percent off the streaming device’s usual list price of $49.99. The Fire TV Stick 4K offers much of the same functionality as the aforementioned Roku model, with support for Dolby Vision and HDR10 Plus, but it also integrates Alexa into its voice remote, which is helpful if you have Amazon’s service already working for you. Read our review.
$24.99
Amazon’s Fire TV Stick 4K packs support for 4K Ultra HD, Dolby Vision, HDR, and HDR10 Plus, along with an Alexa-enabled voice remote that controls most TV sets. Its audio output is capable of Dolby Atmos, too, and the compact device supports Netflix, Disney Plus, HBO Max, Prime Video, and all the major services.
The best Black Friday TV deals
Target is offering significant discounts on Vizio’s M6-Series QLED TV. Normally available for $529.99, the 50-inch model of the M6 is currently on sale for $349.99. You can also pick up the larger 65-inch model for $459.99, down from its usual price of $719.99. The 4K TV lacks the 120Hz refresh rate found on pricier models like the LG C2, but it still offers an array of gamer-friendly features, including support for AMD FreeSync, DTS:X virtual surround sound, and Dolby Vision.
$349.99
The M6 series includes support for AMD FreeSync, Dolby Vision HDR, and DTS:X virtual surround sound, making the 4K QLED an excellent option for gaming.
The best Black Friday deals on Amazon devices
Several retailers, including Target, have discounted the Amazon Echo Show 5 to $34.99. The compact Alexa-enabled smart display is the perfect size for the nightstand and can be customized to show photos, the weather forecast, and even videos if you need it to. Read our review.
$34.99
Amazon’s Echo Show 5 is an ideal smart display for a nightstand. You can set alarms with Alexa using your voice, play music, control smart displays, get a weather report, and more. When the alarm goes off, you merely need to tap the top of the Echo Show 5 to snooze it.
If you need an Echo with a larger screen, the second-gen Echo Show 8 is also discounted at Target, where you can pick it up for $69.99 instead of $129.99. While it shares many of the same features as the Show 5, the eight-inch display makes this model better suited to viewing at a distance, and the more powerful camera is great for streaming video calls via Zoom. Read our review.
$69.99
The Echo Show 8 is the midsize smart display in Amazon’s current Echo lineup and can be used to display the weather, news, calendars, grocery lists, and more. You can also use it to control your smart home devices, watch streaming video, or listen to music. It even supports video calling via Zoom and Amazon’s Alexa calling service.
The best Black Friday deals on Google devices
Google’s Nest Mini is discounted to just $19.99 at Target, or about $30 off the usual price of the lozenge-shaped home assistant. The Nest Mini can double as a compact speaker but serves primarily as an access point for Google Assistant, allowing you to control your other smart devices from any room in your home. Google Assistant doesn’t offer quite as much functionality as Amazon’s Alexa, but it’s great for handling simple home automation, and it won’t follow up every request with an unrelated “by the way” chat. Read our review.
$18
The Nest Mini is Google’s smallest smart speaker, and it can bring Google Assistant to almost any area of your home. You can even mount it to your wall with no additional hardware.
The Google Chromecast with Google TV (4K) is normally priced at $49.99 but is currently on sale at Target for $39.99. Google’s streaming device shares many of the same features seen with other models from Amazon and Roku, including 4K playback, but also allows you to directly cast content from other devices to your TV if it isn’t natively supported. It also features more intuitive access to live TV, allowing you to easily add all of your favorite channels. Read our review.
$39.99
The Chromecast with Google TV introduces a dedicated remote and new software. It brings together recommendations from all of your streaming services and supports 4K HDR content with Dolby Vision, HDR10, and HDR10 Plus.
The best Black Friday gaming deals
Right now, Target is offering a free game when you purchase two other titles of equal or greater value. Target typically offers sales like this several times a year, however, they remain a great opportunity to fill out your Xbox, PlayStation, or Nintendo Switch library if you’re okay with buying physical titles as opposed to digital copies.Some of the titles you can pick up during this sale include Call of Duty Modern Warfare II, Madden 23, and Persona 5 Royal. Most of the eligible titles are currently only available for full price, but some games, including Mario+Rabbids: Spark of Hope and Lego Star Wars: The Skywalker Saga for the Nintendo Switch, are on sale and can still be purchased as part of your bundle.
$69.99
Not to be confused with Activision’s Modern Warfare II from 2009, this 2022 reboot is similar in name only. The game’s campaign is new, as is its multiplayer section, and fans of the series are likely to love this entry, too.
$36.49
Featuring an expansive cast, The Skywalker Saga is the definitive Lego Star Wars experience, tying together every mainline film from The Phantom Menace to The Rise of Skywalker. Just like other entries in the series, the title is chock-full of fan service and light-hearted humor that’s sure to appeal to fans, regardless of their age. It even includes characters from one-shot films like Rogue One and Solo.
$60
Persona 5 Royal is the definitive version of the game, featuring a new character, a new dungeon, and several quality-of-life changes.
Target is currently offering a small $10 discount on the Astro A10. Normally $59.99, this wired gaming headset offers basic functionality in an affordable and attractive package. The A10 features inline volume controls and uses a 3.5mm wired connection, which renders it compatible with both PCs and gaming consoles. The frame is made from flexible plastic, while the ear cups and headband are covered with a breathable fabric.
$49.99
The second-gen Astro A10 features a new collection of colorways and lighter construction than its predecessor.
The best Black Friday smart home deals
Target is currently discounting a $999.99 bundle that includes the iRobot Roomba i3 Plus and Braava Jet m6 robot mop to just $649.99. The i3 Plus can hold 60 days’ worth of filth and automatically empties its bin in its charging station. While the i3 Plus can’t mop floors, the Braava Jet m6 helps pick up the slack. While it doesn’t come equipped with a mop, the iRobot Roomba j7 Plus is smart enough to avoid running over pet waste and is currently on sale for $599 ($200 off) at Target. The j7 Plus can intelligently learn the layout of your home, supports voice commands via Amazon Alexa and Google Assistant, and comes with a docking station that automatically empties its bin. Read our comparison of the iRobot Roomba j7 Plus and Jet Bot AI Plus.
$599
The j7 Plus is good at avoiding obstacles, features good battery life, and includes an auto-emptying docking station. Additionally, iRobot will replace the vacuum for free if it runs over pet waste within the first year of ownership.
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